Tuesday, November 3, 2015

Our World: Awkward Business Sign

Business signs in Jeddah often have lots of graphics, since Jeddah is a city consisting of many different nationalities and languages.  Images on the signs help in conveying what type of business it is for customers, as most business signs are written in both Arabic and English.  The business on the left makes custom orthotics and prosthetics and shows many graphics which would help to explain exactly what type of business it is for people who don't read Arabic or English.  I just can't imagine seeing a business sign like this back home in the US, especially the large human images in the window.  Awkward.


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William Kendall said...

Oh yes, very peculiar!

Jerry Mc Kenna said...

I cannot imagine a sign like this in the US, but you would be surprised at what used to be shown in store front windows. We had a local shoemaker who made orthopedic shoes, who had casts of deformed feet in the window. Not pretty but I wish I had a photograph of it to show you.